La Florida street runs from south to north through ten streets of marked commercial character in the heart of Buenos Aires. It is one of the most important tourist and commercial walks in the city.
Its origin dates from the time of the founding of the city, in 1580 it already appeared on the map. It was always a center of activities and social life, until at the beginning of the XNUMXth century, promoted by the local merchants, it became a pedestrian zone in sections. Trade grew with the arrival of international firms such as Harrod's.
Thus, the Buenos Aires elite moved their homes to the vicinity of the northern part, in San Martin Plaza, originating the North Quarter.
Its birth, to the south, is linked to the “City”, The financial district. At its junction with Diagonal north you can see the Italian Renaissance façade of the Bank Boston building. Moving north you cross the Corrientes Avenue, "The one that never sleeps" and where the theaters are, a hundred meters later crosses the Lavalle street with its high concentration of cinemas and bars. Continuing, at the intersection with Avenida Córdoba we can see the building of the Naval Center and Pacific Galleries, declared a National Historic Monument, where the most beautiful shopping center in Buenos Aires operates.
Arriving at Plaza San Martín, where Florida ends, the Kavanagh Building, the city's first skyscraper and the impressive Hotel Plaza.
Florida is full of leather shops in all its expressions, of the lowest quality. Liven up your walk numerous street artists who offer free tango shows that will surprise you. Stroll through Florida, have a coffee in one of the traditional cafes like the Richmond or buying books in its famous bookstores is a good plan for your trip.
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