El Heineken Museum en Amsterdam is a tour of the process of making one of the best-selling beers in the world. All this with the support of virtual reality and audiovisual creation. There won't be a moment for you to get bored.
Of all the museums, this is the one chosen above all by the youngest and people who enjoy beer. It is the third most visited museum. It is estimated that more than 200.000 people will visit the "Heineken Experience" each year. Attendance exceeds 1.000 people a day.
It is located near the museum esplanade (Museumplein). It was the headquarters and factory of the company. It is 134 years old. Its more than 3.000 m2 are used in its entirety to travel in an hour and a half, the eight weeks that the production process takes. You will be able to know the history of one of the most famous beers in the world, going back to when it all began in 1863. You will also have the opportunity to see all the graphic advertisements of the brand, which dates back 140 years. You can see and taste the beer, and you can even take your personalized bottle. All this using audiovisual media and high virtual technology.
The entrance fee is 15 and includes two beers. Under 18 must be accompanied by an adult. You can buy tickets from their website (https://tickets.heinekenexperience.com/heineken/selecttickettype.asp), in this way you will save the queue at the ticket office. The museum is open every day from 11:00 to 19:00. The last ticket sales are until 17:30. The museum is only closed on January 1, April 30, and December 25 and 26.
If you leave the Amsterdam Central Station, you can go out in the trams 16,24 and 25 towards heinekenplein. At the Leldseplein stop, take the 7 and 10. At car you can take the A10 ring and go through the S110 exit. From there there will be signs to the museum. Parking is 50 meters from the museum.
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